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Universal Pictures intended this to be the domestic one sheet, until they discovered American test audiences weren't suitably familiar with the ceiling of the Sistine Chapel ("Why is Jim Carey sitting in a cloud? Is he dead? And where are his clothes")? I quickly came up with an alternate Domestic concept, and this design became the International One Sheet. The movie went on to become a big hit.
Concept Thumbnail by Rob McFarlane
International One Sheet
Universal Pictures / 2003
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